Farmer Producer Company · Sonebhadra, U.P.

From the field,
onto the shelf.

Naya Rasta belongs to the growers of Robertsganj and the villages around it. We sell what they grow directly on Amazon, we move it ourselves through our own logistics network across India, and we're building a biomass plant to turn what's left over — the straw and stalks — into power, coming soon.

Naya Rasta member farmers with a crop-spraying drone in the field, and a Naya Rasta liveried transport truck
Farmer
owned
since 2019
Amazon MarketplaceLogistics Across IndiaBiomass Plant — Coming SoonMember OwnedSonebhadra GrownAmazon MarketplaceLogistics Across IndiaBiomass Plant — Coming SoonMember OwnedSonebhadra Grown

What we run

Three arms, one farmer producer company.

Naya Rasta member farmers in the field with a crop-spraying drone
01 — Agri

Growing, grading and selling the harvest

We photograph, grade, list and fulfil member produce — millets, pulses, honey and forest goods — through our Amazon storefront, so farmers get city prices without a middleman standing in the field.

Naya Rasta liveried truck loaded and ready for a delivery run
02 — Logistics

Our own fleet, moving produce across India

Naya Rasta runs its own trucks and loaders, aggregating members’ produce at village collection points and carrying it onward — to mandis, packing units, warehouses or delivery partners anywhere in the country. If it needs to move within India, our fleet moves it.

Biomass pellet plant machinery with baled crop residue and packed pellets
03 — Biomass · Coming soon

A pellet plant to turn residue into power

We’re building a biomass pellet plant so paddy straw and other field residue can be turned into fuel pellets and power instead of being burned off after harvest. The plant is under construction — coming soon.

Get in touch

Come find us in Robertsganj.

Location

Behind Savera Hotel,
Robertsganj, Sonebhadra
Uttar Pradesh 231216, India

Contact